There are plenty of electric cars on the market right now.
But none of them stand out quite like the new UK1909 vehicle from Morgan Motor.
The kooky three-wheeled vehicle is the niche British automaker’s first foray into the electric-powered market after 107 years of business. The car is reminiscent of the company’s first model, another three-wheeler that debuted in 1909.
The focus of this car is fun and excitement, and not Tesla-style practicality.
CNNMoney got exclusive access to drive and film the new car near the company’s headquarters in Malvern, which is an hour’s drive west from William Shakespeare’s birthplace, Stratford-upon-Avon.
The topless sports car is remarkably loud for an electric vehicle and produces a satisfying “vroom” that’s sure to thrill attention-seeking drivers. (Bystanders were suitably agog during CNNMoney’s test drive.)
It’s not the most powerful car, with just 70 horsepower. Its range is also relatively small at 150 miles per charge, which is about half that of a Tesla Model S.
The small, family-owned automaker is only producing 19 UK1909s and selling them exclusively at the London department store Selfridges. The price — £52,500 ($65,300) — isn’t far off what a Tesla Model S goes for in the U.K.
Despite the limited production run, Morgan insists that electric cars will be a key part of its future….


